In the latest unveiling of the annual WARC Creative 100 rankings, a global showcase of creativity in advertising and marketing, VML has emerged as a prominent player, securing a notable position as the third-ranking agency network worldwide. The WARC Creative 100 serves as a comprehensive index, meticulously tracking and evaluating the most celebrated campaigns and companies across the globe.
VML’s ascent to the top echelons of the rankings underscores its unwavering commitment to pioneering and impactful campaigns, resonating profoundly within the industry and cementing its place in the global creative arena.
Breaking down the individual agency rankings, VML’s global offices have left an indelible mark, with VML New York securing the 22nd spot, VML São Paulo claiming 31st place, and VML Melbourne clinching the 46th position. These rankings underscore the agency’s expansive reach and effectiveness in navigating diverse cultural landscapes worldwide.
In addition to VML’s success, WPP has emerged as the Top Holding Company, securing the coveted first position in the rankings.
Furthermore, the WARC Creative 100 highlights top-performing brands and advertisers, with notable mentions including Oreo at the eighth position, adidas at 13th, and Honest Eggs Co. at 46th among the Top 50 Brands. Notably, Honest Eggs Co. also secured the 50th ranking among the Top 50 Advertisers.
The agency’s triumph can be attributed to its trailblazing campaigns, duly recognized and featured among the Top 100 Creative Campaigns.
